Generative research : Focus group/itw, Field study, Personas, User journey, Tasks flows, Competitive audit, Use cases, Value proposition, Moodboard, Culture-based user interface design
Evaluative research : Usability studies, Heuristic review, Focus group/itw, Metrics analysis, Taxonomies, Quant/Qual UX research.
Tools : Userzoom rweb Analytics Lookback Hotjar Prototypes Videos, pdf or spreadsheets for findings presentation
Information architecture, Personas, Empathy maps, Storytelling / user journey, Wireframes, Interactive prototyping, Art direction / branding, Holistic & multidisciplinary approach
Figma FramerX HTML, CSS & JS Proto Pie(IxD)
Conversion of kpis into design strategy, Growth Design, Metrics analysis, A/B Test, Conversion optimization design, Product strategy, Competitive audit, UX Design consultancy, QA & iteration.
Object Oriented UX, Streamlined design handoff to dev, Support to front integration, Components Library creation, GIT, Visual design & illustration.
Frameworks : React React native Storybook Styled-component Angular Ruby on Rails Bulma Tailwind Saas
Project management, Governance and process definition, Design system for various UI platforms, Components Library creation, Design validation (Quant/Qual), Product/Feature Roadmap, UX Design consultancy, QA & iteration, Languages (I speak Spanish, English and French), Full Service Delivery, Design complexity management and facilitation.
FramerX
Storybook
Thai cuisine!
Alongside my design activities I like to work on books and make music.
See the stuff I crafted (currently updating website...)
I publish a monthly newsletter for people interested in creativity.
Subscribe here if you are not already a member!Email design is hard. In this article we will review 5 rules that unsure email good conversion.
Understanding creativity means discerning the different paradoxes that compose it.
Reaction to digital product appearances are fast, unconscious and will affect the way users engage with it. In this article we will share ways to ensure your product provides a great first impression.
This phenomenon is the basis of human links and artistic communication.
My goal is to help you create great and profitable products. If you drop me a line about your work and the challenges you face I will reply with some suggestions (I always do) or spread the word to my network if needed.
Get in touch with me by filling the form below. You can also directly schedule a call
Thanks for your interest !
